ClassDojo – a school app which aims to bridge the teacher-parent communication gaps, has announced that they raised $35 million in the series C funding round. The total amount raised in funding is $65 million.
The series C round of funding is jointly ventured by SignalFire, GSV, Uncork Capital, and General Catalyst. While the app’s funding Series B started in 2015, the amount will help expand ClassDojo and monetize one of its new services, Beyond School.
This new service is for parents to balance in-school work with at-home tuitions by developing mindfulness, focus and studying habits etcetera. Beyond School has been launched recently (end of 2018). However, the company has yet to share the exact estimates to measure its success.
A major reason to raise funds for ClassDojo is that the growth is organic and the company needs to keep all their expenses down. This is why there is a small team (40 employees) behind building this strong app.
ClassDojo is a US-based communication app that was launched in 2011. Today, the app is used in more than 180 countries. 25 percent of primary school teachers from countries such as Hong Kong, UAE, UK, Spain, Australia, and Singapore are taking advantage of the app.
In the US, this app is rapidly becoming a part of 95 percent of pre-K to 8 graders. Interestingly, 1 out of 6 US families with one child at least below 6 uses ClassDojo app on a daily basis.
The mission of this app is the build a strong and supportive community for schools children. It informs parents about what happened in class via photos, videos, messages and portfolios. Also, ClassDojo helps to build socio-emotional skills via in-class feedback and activities.
In this app, all messages can be translated into 35 different languages automatically, making it easier to localize with everyone. ClassDojo’s app store rank is 13 at the moment.
